Flowers in bloom, inviting green lawns, and interiors warmed by abundant natural light are all great reasons to sell during the summer months. If you plan to put your home on the market this season, consider these tips to ensure that your home sells quickly and for the best possible price.  Outdoor appeal Studies have shown that more than 30 percent of buyers begin their home search online and the first image they see is typically the outside of the building. For house owners this is a fantastic opportunity ... read more

For nearly a decade, real estate markets across Canada sizzled with high demand and price increases that outpaced wage growth. Recently, markets have begun to normalize due to a variety of factors: higher interest rates, tougher lending regulations, foreign buyer restrictions in some communities, volatile stock markets and job uncertainty due to changes in international trade agreements. As markets normalize, more effort may be required to sell quickly and for an optimal price.Make the First 10 Seconds CountFirst i... read more

Of course what most of us tout is location, location, location. It is important to understand how price and location fit together. When it comes to selling, the importance of pricing a home is superior to everything else. A simple illustration is to picture a home for sale in the best location you can imagine. Then put a price on it that is too high by market comparison. The result will be that the home may be admired by many but no offers will come since the price is attracting the wrong crowd. To further illustra... read more

Achieving that perfect display home condition is not really as overwhelming as it sounds. Some sellers use professional "fluffers" to improve their home's appearance and sale price. Talented fluffers are masters of illusion. They have large storehouses of furniture and accessories or rental arrangements with various stores. After evaluating your home, they may decide to swap your old sofa for one that will make buyers take a second look at the room. After the house is sold the loaner sofa goes back to the store. Th... read more

Today's good inflation news and weakening economic data suggest that the Bank of Canada will cut its overnight policy rate by another 25 bps on September 4. Additional monetary easing is also likely in October and December, continuing through much of next year, triggering a rebound in housing activity. View this email in your browser More Good News On The Cana... read more